At Pet Food Australia, we're proudly picky — and we think that's exactly what your pet deserves. After all, when it comes to feeding your best mate, "good enough" just doesn't cut it.

We know how much love you have for your dog. The cuddles, the zoomies, the tail wags, the loyalty — it's a bond that deserves only the best in return. And for us, that means feeding your dog food that's honest, wholesome, and free from the nasties that have become all too common in pet food these days.

So, what don't we include in our food? We're glad you asked.

Here are five ingredients we NEVER use — and that you’ll never find in any bag of Pet Food Australia dog food — along with the reasons we’ve banned them from our kitchen for good.

Grains

We keep our food grain-free. Why?

Because dogs weren't built to process large amounts of grains like wheat, corn, or soy. While some brands use these as cheap fillers, we see them for what they are — potential allergens and contributors to digestive upset and skin issues in many dogs.

Grain-free isn't just a trendy label to us. It's a commitment to giving your dog food that mirrors what their body is actually designed to eat. Instead of bulking out our formulas with grains, we pack them full of real meat, essential nutrients, and nutrient-dense superfoods your dog's body will actually use.

GMO Products

Let's be real. If you wouldn't want genetically modified ingredients in your own dinner, why would your dog?

We've drawn a hard line in the sand when it comes to GMOs. There's still so much uncertainty surrounding the long-term health effects of genetically modified crops — and until we have undeniable proof they're 100% safe, we won't go near them.

Your dog's body deserves clean, real ingredients — the kind you can pronounce and trace back to their natural source. That's what we use, every time.

Synthetic Fillers

This one's a biggie. Some pet food brands will throw in synthetic fillers — basically empty calories — just to bulk up the food and reduce their manufacturing costs. You might see words like "cellulose" or "pulp" and think, "What even is that?" Spoiler: it's not food.

We'd never feed our dogs that stuff, so we'd never feed yours either.

Instead, every bite of Pet Food Australia food is packed with functional, real ingredients — the kind that supports digestion, boosts immune health, and keeps energy levels high (without the sugar crashes).

Artificial Colours

Newsflash: Your dog doesn't care what colour their kibble is.

The only reason to add artificial dyes is to make the food more visually appealing to humans. But those dyes? They come with risks — from allergic reactions to long-term health issues, we're just beginning to understand.

We think your dog's health is more important than making their dinner look like a rainbow. What you will find in our food is a natural, earthy colour that comes from the ingredients themselves. Nothing more. Nothing less.

Meat Byproducts

This one's personal.

We believe your dog deserves real meat — not mystery leftovers swept up off the factory floor.

Meat byproducts are often the scraps that aren't fit for human consumption: think beaks, feathers, hooves, and other unappetising parts. They're not regulated well, and they're definitely not nutritionally consistent.

At Pet Food Australia, we only use real, named meat proteins like turkey, chicken, kangaroo and ocean fish. You'll always know exactly what's in your dog's bowl — and more importantly, so will their body.

The Pet Food Australia Difference

We're not a faceless company run by shareholders. We're a small, passionate team of pet lovers who care deeply about what goes into our food — because we feed it to our own pets, too.

When you choose Pet Food Australia, you're choosing:

100% Australian-made products
Grain-free, hypoallergenic formulas
Natural superfoods like hemp seed oil and turmeric
Transparent labelling — no sneaky surprises
A brand that's proudly independent and quality-obsessed

Your Dog Deserves Better

We're here to raise the bar. No cheap fillers. No shortcuts. No compromises.

Just honest, nutritious, tail-wag-worthy food — made with love and backed by hundreds of happy reviews from pet parents who've seen the difference in their dogs' energy, digestion, coat, and overall health.

So, if you're ready to ditch the guesswork and feed your dog something you can feel truly good about, give us a try. We think you'll notice the difference in 30 days — just like many of our customers have already.

Because when it comes to your dog's health, nothing less than the best will do.