Our customers are reporting back with miracles for common struggles our dogs face like Itchy Skin, Dry Coat, Joint Pain, Weight Problems, Stress, Anxiety & more!
Tania Trahair
Tania Trahair
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"My Dog was a triple ADHD dog very timid & itchy, she has been eating the biscuits for 5 days & wow she is calmer & not acting like she is starving anymore hahahahha. Her fur is beautiful & feels so fresh... I will give you more in the next couple weeks but am one happy 🙂 customer, Thank you 😀😀"

Read more REAL customer reviews below 👇

Read more REAL customer reviews below 👇


Overall 4.9/5 Star Rating

Over 4,000+ Australians


Overall 4.9/5 Star Rating

Over 4,000+ Australians


Not just for human consumption…

We hear it almost every day, questions from dog owners interested in our food & all the amazing benefits others customers are reporting, sharing & reviewing… “is this food fit for human consumption“?

First things first, in order for a dry dog food to be produced in Australia, before it hits the market, it must be fit for human consumption. So by default, yes we qualify for this pre-requisite and humans can eat our food if they so desire… we just wouldn’t recommend it!

The problem we have with this is that dogs can’t process or digest food, like we can 🤔

We can eat MANY items of food that dogs can’t, some could even risk their life. With that in mind, why is it that everyone is so obsessed with using “fit for human consumption” as a baseline measurement for if they do or do not feed their dogs a certain brand of dog food, when they can’t eat most things that we can anyway?

Seems like a backwards way of thinking, no? 🤣

We implore you to review our ingredients list below 👇 & see the quality of our formula for yourselves, compare it with any Australian or overseas brand of dog food… you’ll find it hard for us to not come out on top in every way!


(4.9/5 Star Rating)

Don’t Just Take Our Word For It!

Read what other customers
are saying…

Read what other customers are saying…


(4.9/5 Star Rating)

So… What’s In The Food?

So… What’s
In The Food?

Familiarise yourself with our formula…

Familiarise yourself
with our formula…

Nutrition 🍎Protein: 30% (min) Fat: 16% (min) Fibre: 4% (max) Moisture: 10% (max) Salt: 1% (max) Omega 3: 0.5% Omega 6: 3.0% Calcium: 1.25% Phosphorus: 0.90% Energy: 3350 kcal

Ingredients 🌿Australian Turkey Meal, Chicken Meal, Fish Meal, Potato, Peas, Chicken Fat (preserved with Mixed Tocopherols, a source of Vitamin E & Citric Acid), Hemp Oil, Carrot, Dried Kelp, Dried Egg Product, Coconut Oil, Calcium Carbonate, Apple, Alfalfa Meal, Beta Carotene, Blueberry, Rosemary Plant Extract, Spinach, Vitamins(A, B1, B2, B3, B5, B6, B12, D3, E, K3, Biotin, Folic Acid, Niacin), Taurine, Minerals (Copper, Iron, Manganese)

Meet Our Co-Founder, Fiona!

Meet Our
Co-Founder, Fiona!

See more feedback from our customers below…

100% No-Risk Money Back Guarantee!

You are fully protected by our 100% Money Back Guarantee(Max 4KG’s). If your furry little friend doesn’t like the food over the next 30 days, then we will gladly refund your money. No questions asked!


(4.9/5 Star Rating)

Contact Info


100% Australian Made & Owned
Right Here In Sydney, NSW.

Support Team

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